Services. case

Independent and effective

Fair and scientific

China FAW Group Co., Ltd.

2021-05-21

        China FAW Group Co., Ltd. (hereinafter referred to as "China FAW"), formerly known as the First Automobile Factory, started construction in 1953. It has 130,000 employees, total assets of 457.83 billion yuan and registered capital of 35.4 billion yuan. The company has built an industrial layout from northeast to north and east China, and then to southwest and south China, covering seven business segments, including "Red Fflag", "Jiefang", Pentium, joint venture and cooperation, emerging business, overseas business and ecological business. The headquarters directly operates "Red Flag" and carries out strategic or financial control over other businesses, forming a brand new operation and control mode oriented to the market and directly to customers. Build a global R&D layout of "four countries and ten places" with Changchun as the headquarter. "Red Flag" and "Jiefang" brand value in the domestic independent cars and independent commercial vehicles to maintain the first. Red Flag L series is designated for major national events, while H series cars are growing rapidly in the market segment. Jiefang heavy truck is the domestic commercial vehicle field leader. New energy vehicles have been mass-produced and Hongqi E-HS3 pure electric cars have been put into the market. In 2019, FAW achieved sales of 3.459 million vehicles, operating income of 617.73 billion yuan and profit of 44.05 billion yuan, ranking 87th in the Fortune Global 500.

        Through three entrepreneurial times, such as factory construction, model transformation and car operation, FAW has basically constructed and completed the development layout, management system, operation mechanism and talent team that meet the requirements of market economy. In June 2011, FAW Motor Co., Ltd. was established, with more than 90% of its assets in the joint-stock company. In April 2013, the company carried out the pilot work of the board of directors of construction standards in joint-stock companies. In November 2017, the company was restructured and changed its name to China FAW Group Co., Ltd. In January 2018, China FAW released the new Red Flag brand strategy, to build the new Red Flag into "China's first, world famous" "new noble brand"; In December 2018, it officially released the "China FAW 2025 Strategic Vision Plan". By 2025, it will basically complete the main project of building a world-class mobile travel service company and realize the goal of creating another China FAW.

  • 上一篇

  • 下一篇

  • Beijing Automotive Group Co., Ltd. (BAIC Group)

  • Haima Automobile Co., Ltd. (Haima Automobile)